shopping cart abandonment

How to Reduce Cart Abandonment for Your Ecommerce Website

Eitan KoterOct 13, 2023

Cart abandonment is a common issue that affects many e-commerce businesses. It refers to the act of adding items to a shopping cart but leaving the website before completing the…

Social commerce

The Rise of Social Commerce

Eitan KoterOct 9, 2023

I wanted to find her the perfect gift for my mother’s birthday. I knew she loved to cook, so I started browsing online for kitchen gadgets. Came across an Instagram…

social commerce for sales and Customer experience

Role of Social Commerce in Boosting Sales and Improving Customer Experience

Eitan KoterOct 2, 2023

Jane, a savvy online shopper, scrolling through product reviews on her smartphone, watching unboxing videos on TikTok, and seeking advice from her online community before making a purchase. She values…

ecommerce pain points

Cracking The Code of Ecommerce Customer Pain Points in 2023

Eitan KoterSep 27, 2023

Delivering an exceptional customer experience has become the Holy Grail for retailers navigating in the ecommerce space. However, even the most meticulously designed ecommerce platforms often encounter a common roadblock:…

Video commerce to boost ecommerce sales

Lights, Camera, Conversion: Using Video Commerce to Boost Ecommerce Sales

Eitan KoterSep 21, 2023

Video commerce involves the use of videos, often in the form of product videos, live streams, and video demonstrations, to promote and sell products or services online.  It plays a…

types of ecommerce business

17 Types of Ecommerce Business Models + Their Pros & Cons

Eitan KoterSep 9, 2023

Ecommerce, in its essence, refers to the buying and selling of goods and services using the internet and electronic platforms.  It transcends geographical boundaries, allowing businesses and consumers to connect…

UGC in ecommerce marketing

The Role of UGC in Ecommerce Marketing

Eitan KoterSep 6, 2023

User-Generated Content, commonly abbreviated as UGC, is the digital lifeblood of modern ecommerce. UGC refers to any content that is created and shared by users or customers rather than the…

16 Brands Excelling with Omnichannel Retail

Omnichannel Success Stories: 16 Brands Leading the Way and Key Takeaways

Eitan KoterAug 31, 2023

The key to excelling in omnichannel retail lies in providing a seamless, personalized, and consistent experience across all touchpoints.  Leveraging technology, data, and customer insights to optimize the shopping journey…

shoppable vidoes that convert

Shoppable Video: The Trend That’s Revolutionizing the Retail Industry!

Eitan KoterAug 21, 2023

In a world increasingly driven by visual content, the retail industry finds itself at the forefront of a revolutionary transformation with the use of shoppable videos. Shoppable video is a…

Shoppable Videos That Convert

How to Create Shoppable Videos That Convert!

Eitan KoterAug 8, 2023

Video marketing is shaking up the e-commerce world.  In a world where people are increasingly visual, videos are a powerful way to connect with consumers and drive sales. And shoppable…

How to Start an E-Commerce Business

From Idea to Launch: Steps to Starting an Ecommerce Business

Eitan KoterJul 5, 2023

Create Your Ecommerce Business Plan You got an ecommerce business idea. That’s good. But that’s not enough. First, you have to analyze that idea and validate it. The first step…

How to Improve E-commerce Customer Experience

How to Improve E-commerce Customer Experience

Eitan KoterJun 29, 2023

Online shoppers have more options today than ever. To retain your customers and make them buy from you regularly, you must create an unparalleled customer experience.  67% of customers stop…

ecommerce marketing

Ecommerce Marketing: The Key to Unlocking Your Business’s Potential

Eitan KoterJun 23, 2023

What is Ecommerce Marketing Ecommerce marketing stands for marketing activities to create awareness and drive sales for brands/businesses that sell on online stores. Ecommerce marketers leverage different channels like emails,…

How a Brick-and-Mortar Store Can Sell Online

How a Brick-and-Mortar Store Can Sell Online

Eitan KoterJun 23, 2023

There are three major phases of setting your brick-and-mortar store for online success. Building a foundation before launching your online store Setting up your online store and optimizing it Marketing…

What is Video-Led Growth

What is Video-Led Growth and How E-commerce Brands Can Benefit from it

Eitan KoterDec 22, 2022

We’re witnessing a massive evolution of online sales. With the introduction of new and more advanced technology, a new way consumers buy online is emerging.Despite innovative technologies, many e-commerce companies…

How to Choose an E-commerce Platform: Data Backed Criteria You Cannot Ignore (in 2023)

How to Choose an E-commerce Platform: Data Backed Criteria You Cannot Ignore (in 2023)

Eitan KoterDec 22, 2022

The global retail eCommerce sales are expected to increase by over 85% from USD 3.53 trillion in 2019 to USD 8.1 trillion in 2026, reflecting the rapid growth of the…

13 Ways to Use Livestream Videos for Boosting E-commerce Conversions and Brand Awareness

13 Ways to Use Livestream Videos for Boosting E-commerce Conversions and Brand Awareness

Eitan KoterDec 22, 2022

Video content has become the preferred choice for small businesses to engage with their audience. Livestream video content in particular has the power to attract strangers and turn them into…

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