The Evolution of Live Shopping: Expert Insights from Dawn Chubai

The Evolution of Live Shopping: Expert Insights from Dawn Chubai

Eitan KoterJan 23, 2024

In an enlightening episode of the Ecom Pulse podcast, Eitan Koter hosts Dawn Chubai, a seasoned broadcaster and the mind behind the innovative Live Selling School. Their discussion unveils the…

e-commere failure

Why 90% Ecommerce Fail in Year One and How to Be in the 10%

Eitan KoterJan 17, 2024

As e-commerce sales are expected to grow, more customers will shop online, which means businesses can sell more and earn more.  The global e-commerce market is expected to reach $6.3…

ecommerce product descripton that sells

How to Write Product Description That Sells

Eitan KoterJan 15, 2024

Some prefer a narrative approach, others prefer to keep it short and sweet.  Exactly what type of product description is right for you? Depends on what you’re selling, where, and…

Keren Brown's Social Media Storytelling Secrets

Embracing the Power of TikTok and Social Media Storytelling: Insights from Keren Brown

Eitan KoterJan 10, 2024

In a recent podcast episode, we had the pleasure of diving into the world of social media marketing with TikTok expert and content strategist, Keren Brown. Her journey, spanning over…

What is Live Commerce and How Is It Shaping E-Commerce?

What is Live Commerce and How Is It Shaping E-Commerce?

Eitan KoterDec 22, 2023

As the e-commerce landscape continues to evolve, one of the biggest recent trends has been the rise of live commerce.Live commerce, or live shopping which combines streaming video with e-commerce,…

E-commerce Trends for 2023 and Beyond - The Future is Here!

E-commerce Trends for 2024 and Beyond – The Future is Here!

Eitan KoterDec 13, 2023

The post-pandemic world has seen constant growth in the e-commerce industry at an accelerated pace. With a market size of US$2.8 trillion in 2022 and a CAGR of 11.4%, the…

Omnichannel Strategies for Retailers

Navigating the Omnichannel Landscape: Strategies for Retailers in 2024 and Beyond

Eitan KoterDec 6, 2023

Imagine a retail environment where every interaction with your customers flows smoothly, seamlessly combining online and offline experiences.  Omnichannel retailing represents this seamless blending, weaving together all channels to create…

ecommerce buying guide

Optimizing Shopping Guide for Your Store + Best Practices to Boost Sales

Eitan KoterDec 4, 2023

A product buying guide, also known as a buyer’s guide and shopping guide, is like your go-to source for getting all the nitty-gritty details about the product you want to…

e-commerce product launch

Stand Out from the Crowd: 6 Creative Approaches to Viral Product Launches

Eitan KoterNov 29, 2023

Sold out! 😱 Something like this happened to the Dieux Skin Forever Eye Mask soon after its launch.  The product was sold out immediately after going viral on TikTok. And…

types of ecommerce business

17 Types of Ecommerce Business Models + Their Pros & Cons

Eitan KoterSep 9, 2023

Ecommerce, in its essence, refers to the buying and selling of goods and services using the internet and electronic platforms.  It transcends geographical boundaries, allowing businesses and consumers to connect…

UGC in ecommerce marketing

The Role of UGC in Ecommerce Marketing

Eitan KoterSep 6, 2023

User-Generated Content, commonly abbreviated as UGC, is the digital lifeblood of modern ecommerce. UGC refers to any content that is created and shared by users or customers rather than the…

16 Brands Excelling with Omnichannel Retail

Omnichannel Success Stories: 16 Brands Leading the Way and Key Takeaways

Eitan KoterAug 31, 2023

The key to excelling in omnichannel retail lies in providing a seamless, personalized, and consistent experience across all touchpoints.  Leveraging technology, data, and customer insights to optimize the shopping journey…

shoppable vidoes that convert

Shoppable Video: The Trend That’s Revolutionizing the Retail Industry!

Eitan KoterAug 21, 2023

In a world increasingly driven by visual content, the retail industry finds itself at the forefront of a revolutionary transformation with the use of shoppable videos. Shoppable video is a…

Shoppable Videos That Convert

How to Create Shoppable Videos That Convert!

Eitan KoterAug 8, 2023

Video marketing is shaking up the e-commerce world.  In a world where people are increasingly visual, videos are a powerful way to connect with consumers and drive sales. And shoppable…

How to Start an E-Commerce Business

How to Start an E-Commerce Business

Eitan KoterJul 5, 2023

Create Your Ecommerce Business Plan You got an ecommerce business idea. That’s good. But that’s not enough. First, you have to analyze that idea and validate it. The first step…

How to Improve E-commerce Customer Experience

How to Improve E-commerce Customer Experience

Eitan KoterJun 29, 2023

Online shoppers have more options today than ever. To retain your customers and make them buy from you regularly, you must create an unparalleled customer experience.  67% of customers stop…

ecommerce marketing

Ecommerce Marketing: The Key to Unlocking Your Business’s Potential

Eitan KoterJun 23, 2023

What is Ecommerce Marketing Ecommerce marketing stands for marketing activities to create awareness and drive sales for brands/businesses that sell on online stores. Ecommerce marketers leverage different channels like emails,…

How a Brick-and-Mortar Store Can Sell Online

How a Brick-and-Mortar Store Can Sell Online

Eitan KoterJun 23, 2023

There are three major phases of setting your brick-and-mortar store for online success. Building a foundation before launching your online store Setting up your online store and optimizing it Marketing…

What is Video-Led Growth

What is Video-Led Growth and How E-commerce Brands Can Benefit from it

Eitan KoterDec 22, 2022

We’re witnessing a massive evolution of online sales. With the introduction of new and more advanced technology, a new way consumers buy online is emerging.Despite innovative technologies, many e-commerce companies…

How to Choose an E-commerce Platform: Data Backed Criteria You Cannot Ignore (in 2024)

How to Choose an E-commerce Platform: Data Backed Criteria You Cannot Ignore (in 2024)

Eitan KoterDec 22, 2022

The global retail eCommerce sales are expected to increase by over 85% from USD 3.53 trillion in 2019 to USD 8.1 trillion in 2026, reflecting the rapid growth of the…

13 Ways to Use Livestream Videos for Boosting E-commerce Conversions and Brand Awareness

13 Ways to Use Livestream Videos for Boosting E-commerce Conversions and Brand Awareness

Eitan KoterDec 22, 2022

Video content has become the preferred choice for small businesses to engage with their audience. Livestream video content in particular has the power to attract strangers and turn them into…

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