90. Musician Turned E-commerce Expert: Rusty’s Story at Caspari
In this episode of eCom Pulse, our host Eitan Koter welcomes Rusty Speidel, a digital marketing expert with a very unique background. Rusty works as Global Director, E-Commerce at Caspari, a company renowned for its high-end paper products that enhance home events and celebrations. He shares his journey from being a musician to becoming a […]
89. Expert Marketing Tips from Newton Baby’s CMO Aaron Zagha
Welcome back to eCom Pulse! Today, our host Eitan Koter is chatting with Aaron Zagha, the Chief Marketing Officer at Newton Baby. Aaron shares his journey from finance and investment banking to becoming a leader in marketing and e-commerce. Newton Baby, known for its innovative and breathable crib mattresses, has been revolutionizing baby sleep products […]
88. Dr. Liraz Margalit: Psychology Behind Consumer Decisions
Hello listeners and welcome to another episode of eCom Pulse! In today’s episode, I interview Dr. Liraz Margalit, a renowned psychologist and founder of Topicx. Dr. Margalit specializes in decision-making processes, behavioral economics, and neuropsychology. With a deep understanding of how people make decisions, she has applied her expertise to both consumer behavior and self-improvement. […]
87. How IZEA Shaped the Creator Economy with Ryan Schram
We’re excited to host Ryan Schram, President and COO of IZEA, a pioneering force in the influencer marketing and creator economy landscape. With over a decade of experience at IZEA, Ryan has been instrumental in leading the company to its current status as a global leader in the field. In this episode, Ryan shares with […]
86. Future of Retail: Carol Spieckerman’s Expert Take
Hello listeners and thank you for tuning in to eCom Pulse! Our host Eitan Koter sat with Carol Spieckerman, President of Spieckerman Retail, an advisor to a diverse range of retail stakeholders in the B2B space. Carol is renowned for her expertise in accelerating thought leadership and business development through her unique five-point methodology, impactful […]
85. Maximizing Influencer Marketing ROI With Mike Newton
Hello listeners! Today, our host Eitan Koter interviewed Mike Newton, a seasoned expert in influencer marketing. Mike has been in the industry since 2016, with notable experience working with Kobe Bryant for Lenovo Smartphones and playing a pivotal role at Discord, where he expanded their partner program significantly. Mike shares his wealth of knowledge on […]
84. The Secrets of Efficient E-commerce Shipping with Erez Sages
Welcome to another episode of the ‘eCom Pulse’ podcast. Today, we have Erez Sages, the CEO and Co-founder of iBundle, joining us. Erez and his team have transformed the shipping landscape for e-commerce businesses, particularly in the D2C sector. iBundle offers a unique shipping method that consolidates shipments, ensuring cost-effective and efficient delivery across multiple […]
83. Mastering CLV for Profitability with Valentin Radu
Valentin Radu, the founder of OmniConvert, shares his expertise on how brands and retailers can increase their Customer Lifetime Value, Conversion Rates and profitability. Valentin shares his journey from struggling with profitability in his early ventures to discovering the crucial role of CLV in business success. We discusses the direct connection between lifetime value and […]
82. E-commerce Innovations with Oren Inditzky from Wix
On today’s episode, our host, Eitan Koter, talks with Oren Inditzky, Wix’s VP and General Manager of Online Stores. Oren has an extensive background in e-commerce, having previously worked with industry giants like Expedia, Dell, and Amazon. At Wix, Oren leads the charge in providing merchants with professional tools to establish, manage, and grow their […]
81. Marketeam.ai: The World’s First Fully Autonomous AI Marketing Team
In this episode, our host Eitan Koter joined by Naama Manova-Twito, co-founder and CEO of MarkeTeam.ai, a groundbreaking company that has created the world’s first fully autonomous AI marketing team. With over 24 years of experience in the marketing industry, Naama brings a deep understanding of the challenges and opportunities marketers face today. She explains […]