Video Commerce in Fashion: How Brands Win Today and How to Start
Fashion brands are already creating video content. The next step is making it instantly shoppable across social feeds and storefronts. This blog shows how leading brands are doing it – and how Vimmi makes it seamless.
Shoppable Video: How Stanley 1913 Became a Viral Lifestyle Brand
Discover how Stanley 1913 used shoppable videos, TikTok, and social commerce to grow from $70M to $750M in four years.
Social Commerce Is Changing Fast! Are You Keeping Up?
Newsletter Edition #11
Social Shopping Trends & Strategies for 2025
Newsletter Edition #9
Understanding Social Commerce and Video’s Role
Video in social commerce continues to revolutionize how brands engage with audiences and drive sales.
As we move toward 2025, video remains a dominant force in digital strategies, reshaping product discovery and customer interaction.
Explore why video marketing continues to dominate digital strategies.
The Role of Influencer Marketing in Social Commerce
Influencer marketing is reshaping social commerce, building trust, driving engagement, and creating seamless shopping experiences. Learn how to inspire that action with influencer marketing and social commerce.
5 Shoppable TikTok Video Formats That Drive Sales
TikTok is a massive platform, and without the right strategy, yu’re missing out on sales. Here are 5 TikTok shoppable video types help you sell more.
How Canvas Beauty Pulled Off $1M in 3 Hours on TikTok Live: A Social Commerce Case Study
First 6 hours, then 3 hours. That’s all Stormi Steele needed to make $1m in sales during her livestream. I break down key points that helped her achieve success in this social commerce case study.
The Rise of Social Commerce and Its Impact on Holiday Sales
Social commerce is key for the 2024-25 holiday season. Brands must use smart pricing and personalized tactics to attract budget-conscious shoppers amid fewer shopping days and rising consumer debt.
The Rise of Video Commerce: How It’s Changing E-commerce
Boost your sales with video commerce! Learn simple tips to make your e-commerce videos shoppable, mobile-friendly, and irresistibly engaging.