Social commerce isn’t emerging – it’s happening now, shifting faster than most brands realize. Stay ahead by discovering the latest social commerce trends here!
TikTok Shop Isn’t Slowing Down
It’s not just a Gen Z hangout anymore. It’s turning into a serious sales engine.
The surprise? Small brands are outpacing big ones.
Why? Because they’re quick, scrappy, and know how to connect.
Here’s 5 Shoppable TikTok Video Formats to consider…
DMs Are the New Sales Floor
It’s time to say goodbye to endless funnels.
People don’t want to jump through hoops. They just want quick answers and real conversations.
The brands that reply fast are the ones people actually buy from.
Take a look at Vimmi’s auto-DMs that kick in with just a hotword.
Live Selling: The New Digital Mall
Live commerce is exploding – real-time demos, Q&As, and instant shopping all in one.
Beauty brand P. Louise pulled in $2.2 million during a 12-hour live event, selling two items per second at peak.
It’s interactive, immediate, and addictive.
Top Podcast Episodes
Curious how others are navigating the fast-moving world of social commerce? These conversations dig into what’s working right now and how to make it work for you.
Secrets to Great Video Content with Justin Ware
Justin Ware shares how brands can elevate their video strategy by prioritizing storytelling, building authentic community, and rethinking the role of video in driving conversions.
Everything to Know About AI Video with John Gargiulo
John Gargiulo talks about how AI video tools are changing the game for content creation, what brands should (and shouldn’t) automate, and how to strike the right balance.
We’ll be back soon with more real-world social commerce trends.
Until then,
Stay sharp.
Stay relevant.
And make buying as easy as watching.
